Video: Lana Del Rey – “Ride”

October 12, 2012 No comments yet

A chameleon soul. No moral compass. No fixed personality. Just an inner indecisiveness. “If I said I didn’t plan for it to turn out this way, I’d be lying.” While this all may just be a script, I can’t help but think this reveals something critical about Lana that her audiences have been struggling with: is she an artist? Can she sing? Is she a fad? Will she last?

Via Idolator: “Del Rey and director Antony Mandler unveiled ‘Ride’ to fans packed into Santa Monica’s Aero Theater, where they took the stage to a standing ovation. Del Rey, wearing a plain white t-shirt and dark jeans, told the crowd that ‘You make everything that was ever hard completely, completely worth it.’ Mandler added that ‘it takes a lot of courage to do what we did here.’ (It would’ve taken even more courage to snap a photo of the video in progress — viewers were warned that anyone attempting to nab a screen shot would have their camera or cell phone confiscated. Burly security guards were positioned all over the theater.)

The two eventually took their seats, the lights dimmed, and the movie screen lit up with the word RIDE.”

“Live Fast, Die Young, Live Wild, Have Fun.” This is Lana Del Rey.